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Inner City (IC) Green™ Program We developed the IC Green™ Program because we realized that many emerging inner-city communities were frequently overlooked in marketing programs geared towards the conscious and green living markets. The goal of the IC Green™ Program is to work with public and non-profit agencies to help promote positive, but balanced, views of emerging inner-city communities. We accomplish this by: 1. Conducting marketing and public relations outreach efforts that will help to improve the reputation of these communities. 2. Encouraging beautiful, sustainable, green, healthy and prosperous inner-city communities by facilitating conscious living workshops and opportunities for self-actualization that may not have otherwise been targeted to Emerging Community areas. 3. Transforming the public’s perception of the economic opportunities within the city by promoting positive, yet balanced success stories of new and existing businesses within the emerging community.
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